Health Info Services Promotion: Collaboration Fosters Success
The University of Washington (UW) Health Sciences Library (HSL) will use the funds to work with UW Creative to develop a promotional/branding campaign around the theme of collaboration to encourage more UW students, staff, and faculty to work with HSL liaison librarians to manage their information and data. Materials to be developed will include images, i.e. brands, which can be used on a variety of promotional materials and giveaways. Proposed is a 3-pronged approach designed to reach the casual user, the individual setting up a systematic review, and researchers and clinicians.