National Network of Libraries of Medicine
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PACIFIC NORTHWEST REGION

Dialogo Informativo - A Spanish radio network program focused on health education and outreach

Radio is the leading community information source for Spanish speakers in the North Central Washington Region. Community Choice PHCO, Physician-Hospital-Community healthcare Organization proposes a culturally appropriate, efficient and effective venue to reach the Spanish speaking community with health and emergency preparedness information and resources. The goal is a one year Radio Health Education Initiative targeting listeners of Spanish language radio in the 5 county North Central Region of Washington State. Community Choice PHCO, Amezola Productions & Services and North Central Regional Library (NCRL) will partner to promote health resources and information through Spanish language Public Service Announcements (PSAs) on radio stations in the 5 county North Central Region of the state. The PSAs will focus on the leading health conditions Hispanics face, navigating the complex health system and fraud prevention. Listeners will be directed to a local hotline supported by trained volunteers to provide answers and guidance to calls generated as a result of the outreach and education through this informative radio network. The PSAs will also refer listeners to MedlinePlus Espanol and will promote the NCR libraries (or appropriate libraries within the catchment area of the broadcasting radio stations) as a community resource for public access computer use and relevant health resources. NCRL and Community Choice PHCO will develop a Spanish/English health resources bookmark (promoting www.medlineplus.gov in Spanish and English), that will be inserted in the NCR libraries ?Mail a Book? service. Community Choice PHCO will be responsible for planning, finances, monitoring and evaluation of the project.

Organization:
Community Choice PHCO
Department:
Not Applicable
Organization Type:
Public Library
Funded Dates: 
Monday, October 15, 2007 to Wednesday, October 15, 2008
Funding Amount: 
$12,000
Beneficiaries: 
Consumers - General Public
Consumers - Patients & Families
Other
Population
Hispanics/Latinos
Rural
Seniors