Mapping Your Customer's Journey in the Library
A customer journey map provides a way to chart patrons’ experiences in using both physical and virtual library spaces. It helps tell the story of a person's experience with your library from the first contact through the process of using services and resources. Journey mapping can be a great tool for any size library to recognize the needs and emotions of users, locate their “pain points” in interacting with your services, and identify potential solutions. In this webinar you will be given an overview of the topic, a brief guide to creating your own customer journey map, and additional resources to help you get started.
Jul 19, 2017
11:00AM - 12:00PM CT
Breezing Along with the RML is a monthly webinar provided by the National Network of Libraries of Medicine, MidContinental Region. The presentations feature a variety of topics relevant to librarianship, health sciences, technology, research, and community outreach. We may also feature the accomplishments of Network members, and provide updates on MCR projects.
When: Held 3rd Wednesday, Monthly, 10am MT / 11am CT
Recorded classes are available on our YouTube playlist.